Social Business – Business with Social Media

After the presentation during the engage.ug conference Sandra Bühler and I had the opportunity to talk about “Social Business – Business with Social Media” at the Informatiktage.ch.
Social media such as Facebook, Snapchat, Twitter and LinkedIn shape everyday life. Depending on age and peer group, this or that social network is used. But in principle, social networks have become an integral part of everyday life. What is normal in everyday life is also expected in everyday working life. Social business solutions make workplaces attractive for innovative employees and at the same time secure the flow of information within organisations.
With IBM Connections, the University of Zurich provides its  members with a platform that facilitates cooperation. The slides and recording of the presentations are available in German.